I have many conversations with people who don”t understand the difference between the two audible notions, and thought it might be helpful to explain the difference in some simple terms. So what words do we use to describe what we hear? We use phrases like music, audio, noise, static, sonic, waves and frequency to explain the audio around us. Sound, being the main umbrella word to describe anything that we can hear. So let’s start with the battle between Audio v Sound… Audio v Sound Audio is anything audible that has been produced, recorded or processed by something electronic or digital. This could also be referred to as a “sound signal”.…

Digitisation has driven change across a range of industries, with many of the more traditional businesses introducing digital solutions to traditional processes. Just placing the word “digital” in front of a sector can now create a whole new sub-niche, Digital Marketing, Digital Journalism, Digital Health, Digital Printing, but when we use the word “Digital”, are we all talking about the same thing? For this event we explored the question “what is Digital?” with a panel of business owners, partnership coordinators and educational establishments – do they understand “Digital” in different ways to each other? Do guests feel the same? The all-encompassing term for years has been the topic of discussion…